What exactly is Mobile Friendly Web Designing and why it is so important?
In simple words mobile friendly web design means your website’s information – images, texts, videos, links – is easily and readily accessible across all different platforms and most particularly on the much smaller screen of smartphones and tablets.
On a more complex level, mobile friendly means utilizing to the utmost all the incredible capabilities of mobile devices to deliver an effective, satisfying experience to users on the go.
Why Mobile Friendly Web Designing is important?
According to statistics, the number of people using their smartphones and tablets to search the web exceed the number of people using their desktops for the same purpose. So what does that mean for a small business? That means you need a website that will look and function great on a small smartphone screen and you need it as soon as possible. As of this writing, only about 26 percent of small business owners have a mobile-optimized website while 70% of smartphone and tablet users on the move employ their devices for shopping and product research activities.
That means small businesses that recognize the importance of mobile web design now will have a significant competitive advantage over those businesses that don’t. How significant? Of that small (but growing) 26 percent of businesses with a mobile-friendly website, 84 percent of them have been able to document an increase in sales—directly attributable to their mobile websites!
What are the Difference between Mobile Website Vs Standard Website?
- Rank higher in the search engines
If you want your website to rank higher in Google and other search engines, you will definitely need to make sure that it has a mobile-friendly design. The more mobile-friendly your website is, the better you can expect it to do in the rankings. Google’s algorithms are such that mobile-responsive sites get preferential treatment, so you will need to keep that in mind. The higher your website ranks in the search engines, the easier it will be for all the right people to find it.
- Faster load time
A mobile-friendly design also means a faster load time, which in turn will result in more people returning to your site. This will greatly improve the overall user experience of those who come to your website, so you can start converting visitors into customers. If you want your website to be truly successful, it’s important that you make sure the site itself as well as the pages within load as quickly as possible.
- An edge on the competition
There are still a lot of websites that are not optimised for mobile devices, so you will have a considerable edge on the competition. Your website will stand out in one of the best possible ways, which will very likely lead to more visitors on a regular basis. These days it is more important than ever to separate yourself from other similar businesses, and this is a great way to do just that.
- Improved back linking
Among the many benefits that are associated with a mobile responsive website design is better back linking, which in turn will result in more people visiting your site each day. Every single back link you have will go to a single domain as opposed to two different ones for those who are using computers and mobile devices. This is one of the best ways to boost traffic to your site.
It is essential that your website has a mobile-friendly design, simply because you don’t want to alienate the millions of people who browse the web on their smartphones, tablets, and other mobile devices. Making your site more responsive for mobile users will help you grow it in a very big way.
If you don’t know where to get started, need help or just don’t have the time to bother about how to make your website look perfect on any smartphones as well.
We can go ahead and create you a mobile-friendly design for your website so that you know it is going to look good and be highly responsive.
Call us today on 7000 8111 or fill in the enquiry form on your right hand site.
Also, read How to keep your website’s mobile Search rankings High